“I have a 10 year old son who is an avid reader!! He loves books, (but he’s picky too) he loved Harry Potter and Percy Jackson. He was so excited to read the 2nd book in this series! When I presented him the first book he was not sure he would like it but changed his mind quickly, then when I heard about the 2nd book being released he almost jumped out of his chair! (no exaggeration) He is anxiously awaiting the 3rd book! I would say that any child who enjoys fantasy/adventure books should read this series! It is a well written page turner! It’s a fun story that adults can even enjoy the storyline without getting bored! According to my son, ‘every kid should read this series’. ” ~ 5-Star review from SavyGreenSaver, Amazon “I loved this book, even as an adult reading it. I was completely sucked into the plot and was constantly finding myself staying up “just a little longer” to read one more chapter. Different twists and turns in the book have you constantly guessing who is behind what and who Zak and Zoe can trust. I could definitely see myself being involved in this series as a middle schooler considering how much I enjoyed it even now. Another thing I liked about it is if you missed the first book, you could still follow along with this one and not be lost.” ~ 5-Star review from Staci, Amazon “Lars Guignard has done a fabulous job with this series. I loved the `Ghost Leopard’ & love this one even more. For late-elementary to middle school age readers, you can’t beat this series. It’s fun and fast-paced. Even my picky fifth grader enjoyed every page. There are bits of magic thrown in keep the action exciting. Mr. Guignard has a brilliant imagination & readers are blessed that he’s chosen to use it for YA fiction. If you’ve yet to read the first installment in this series, do yourself a favor and read these books back to back. Don’t limit it just to kids! Adults will have a blast reading these too!” ~ 5-Star review from Liz Terek, Amazon
96 Weeks on the Amazon Best-Seller List
(and counting...)


*Techno-thriller*

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Look for this image at the top of the page for your free sneak peek!

“WARNING!!! It's the best!”

I hope that Lars Guignard! Makes more to come! I think that it is the best for other kids that love fantasy book's !! Hope you love it too!!

“Great Book for Tweens”

My 10 year old grand daughter loved this book. She could hardly put it down. She hopes it turns into a series.

“Read this!”

I thought it was very interesting and also very funny. Me and my brother both really enjoyed it. Compared to other books I've read, it had way more details and I liked how it was in India because I've never been there. The yogi way was cool. I will read it a second time for sure.

“An Exciting Adventure!”

I would highly recommend this fast-paced page turner for all kids who like stories that feature magic, mystery, and adventure in an exotic location. Guignard's vivid descriptions of India -- both the chaotic city scenes and the trip through the majestic Himalayas -- bring the beauty of the country alive to young readers. His main characters, Zoe and Zac, are appealing and well drawn. It's fun to watch this pair of unlikely allies form a friendship as they race against time to rescue a supernatural creature from a villain out of ancient Indian mythology -- and discover their own hidden potential in the process.


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KDP Select Free Book Promo on Fire

KDP Select — It probably doesn’t mean anything to most people and there’s no reason it should. It’s because it’s trade talk – a program for authors to distribute their work on Amazon. But it’s interesting because it’s become a lightning rod amongst writers.

Basically KDP Select is a program that writers can join to promote their work on Amazon. By joining it, Amazon asks that authors make their book free to be borrowed once a month by Amazon Prime members. (Amazon pays a royalty to the author per book borrowed) In return, Amazon allows authors to promote their book for Free for a limited number of days. The big proviso is that to join the program, Amazon demands exclusivity, i.e. an author can’t sell their work anywhere else.

OK. So what’s the big deal? Honestly, I don’t know. I guess a lot of authors think it’s stupid to join because of the exclusivity requirement. A lot of other authors also resent the fact that since the program’s inception, a whole lot of free books have entered the distribution channel, possibly making it harder for books that carry a price tag to compete.

These may well be legitimate gripes. But joining the program is voluntary. It’s a personal decision. Like any personal or business decision, it’s incumbent upon the individual to analyze the available data and make the most prudent move based on whatever values he or she embraces.

So I did that. I like the idea of attracting new readers. Any tool that I can use to do that is good for books and good for reading. If I have to give away a few books to do so, that’s fine by me.

So I ran a free promotion a couple of days ago and gave away 16,000 books.

Sixteen thousand books may not sound like much. Or it may sound like a lot, depending who you talk to. When I wrote for television we dealt with many millions of viewers per episode, so I didn’t think 16,000 books was that many to give away.

Of course, that said, we were the 9th most downloaded ebook in the world on Tuesday, Feb 21, 2012.

On that day we beat the Bible. Literally. Which is a very popular book and has been for some time.

Now, that [amazon asin=B005HK05OY&text=LETHAL CIRCUIT] is no longer free, the result is that we’ve made some new fans and are selling a lot of copies.

At 1:00 PM, February 23, 2012 [amazon asin=B005HK05OY&text=LETHAL CIRCUIT] is:

The #2 technothriller on Amazon.

#32 in all thrillers on Amazon.

#315 in the Amazon Kindle store out of over 1.2 million books. (1,234,328 books)

Do I sound like I’m gloating? I really hope not. Because that’s not what I’m trying to do at all. I’m humbled. Humbled that so many people want to read the book. But I’m also awed. I’m awed that Amazon has shattered the stranglehold Traditional Media held on distribution and opened things up to give every book (or idea or creed or belief) a shot.

I’ll skip over to movies for a moment. Do you think that this would be even remotely possible in traditional Hollywood? Do you think some guy makes a little movie and it somehow has a chance? Sure it does with the help of a lot of luck, if it happens to fall into the right hands at the right time, but that’s a big if. I’m not saying that things aren’t changing, and that crazy things haven’t happened, but for the most part dream on.

The little guy, read anyone without a multi-million dollar advertising budget, didn’t, in the traditional system, get a chance at any kind of exposure. (note: the digital revolution is changing things, but slowly.)

Essentially, Amazon has provided authors with real time, real world tools to make their work discoverable. Sure, you need to give away a few books, but it seems like a fair price to me. What do you think?

7 comments to KDP Select Free Book Promo on Fire

  • I decided to put my short stories in the KDP select program and leave my novels available other places for now at least. I ran the only story I had in the program at the time for free Valentine’s day and the day after since it is a ghostly romance story based on a legend from the UK. The way the story showed up – and I only cheked the last listing during that timeframe (ghost & horror although the story is by no means a horror story), and this was only on the free download side, but the first day, I quickly jumped from #41 to #33 and then up into the top 20. I stayed pretty much at #9 free ghost & horror stories the major part of the 48 hours, jumping to #7 at one point and then finishing in the top 20 (I think my ending spot was like #19).

    Did I give away 16,000 books? No. Did I give away 500 books? No. My total give away was around 360 books between the US and the UK downloads with none in other countries but I did pick up 1 or 2 downloads of another short story from both the US and Germany (de). Not the numbers I was hoping but I decided to put all my short stories in the program and try interval free days again. The same story, Bride-and-Seek, will be listed for free in March with a second story, “The Proposal” (an April Fools Day story), going for free for three days (the day before, the day of and the day after April Fools Day) and my third short story is set to go free sometime after that.

    I’m mostly doing it to try to attract readers to my stories and have a following. Right now, I have very few followers with even fewer commenting or visiting my blog. I don’t know what else to do so I keep trying different tactics until I find the right ones that work. My reason for putting my short stories in the KDP select program – I was doing about the same on Nook as I was Kindle (pretty much 0 sales on both) that it couldn’t hurt to try it. If it doesn’t work, then they all stay listed as they are, but since I had 360 downloads, I figured that is 360 people who possibly will tell their friends and who will be looking for the other stories to go free and that is pretty much 360 downloads on the next go round (I would love to see double/trible/quadruple – whatever downloads but I’m being realistic – I don’t have a following and 360 is better than 0).

    Thanks for posting this – E 🙂

    Elysabeth Eldering
    Author of Finally Home, a YA paranormal mystery
    “The Proposal” (an April Fools Day story), a humorous romance ebook
    “The Tulip Kiss”, a paranormal romance ebook
    “Bride-and-Seek”, a parnormal romance ebook

  • Erin Whalen

    You can *only* sell on Amazon? Does this extend to hard copy versions of your book as well? That might make me pause… though for how long, I’m not sure.

    Re: movies and whether non-Hollywood movies can be competitive — have you heard about this crowd-sourced movie that’s coming out later this year:

    http://boingboing.net/2012/02/08/trailer-for-iron-sky-a-crowd.html

    Totally crowd-sourced and it looks AWESOME (if Nazis from the moon is something that appeals to you). Plus it stars Any Warhol’s Dracula!

    • adminMK

      Amazon demands an exclusive on ebooks, but not on paper books. A lot of people really don’t like KDP Select’s exclusivity clause. And there are valid reasons not to like it. I think it’s something where you really have to do the math for your situation. I’ll check the movie out. Sounds intriguing — Lars

  • Dan stein

    I took advantage of that free download and I’m hooked. Can’t wait for the next book. Feel free to add me to a mailing list so I get notice, I’ll be happy to pay the regular kindle price. I would be even happier if it was the older $9.99. This series looks like it would make a great movie series. Thanks again for a very enjoyable read.

    • adminMK

      Thanks Dan,

      I’m so glad that you liked Lethal Circuit. It’s great to hear it when people do. If you’re up to posting your comment or writing a quick review on Amazon that would be awesome. Blown Circuit is on its way — Lars

  • Good stuff, Lars.

    I’m trying to work out how to tactically go about my KDP enrolment, as I only have one eBook out at the moment. Wondering if it will be as effective without follow on sales on other books.

    Well done. Thanks for sharing.

    Regards,
    Col

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